Websites
Monthly site for a Business-to-Business (B2B) campaign. Created to drive producer engagement with life and annuity sales concepts through an intuitive, turn-key experience.
Improved engagement from 25 percent to 64 percent within 2 years.
Website pages were the foundational piece of the annual campaign. Monthly themes were woven through the copy and designs in the email, social, and newsletter copy to create one unified message.
Generated over 10,000 qualified leads in 2023.
